The Bible as investment brochure

The new heavens and earth Everyone cares about their individual wealth and many people spend most of their lives trying to accumulate wealth through gainful employment,activities, savings and investments.1 We often read sentences like that in financial magazines. It is true that we have a duty to work and provide for old age. However, while we are exhorted to invest, to analyse stock, to study the markets, few people give attention to the Bible as an investment brochure. The Bible is not unlike an invitation to invest in a security village with guaranteed health and retirement benefits. Think about it, that ‘Security Village’ (the renewed heaven and earth) will have no thieves or murderers, no water, electricity or internet problems, no funeral providers, doctors, hospitals, or old age homes, no insurance companies, no income tax, no weather problems which could influence food production, et cetera.

It is right to exert ourselves, to invest in the world to ensure that we have enough money, and not to let go of our dream to live like a gentleman. But it is not profitable to do it like the rich man in Luke 12:15-21.2 He had such a bumper crop, that he decided to build bigger barns to store his grain and retire happily. He made just one crucial mistake: he forgot to invest in eternal life, because he did not think it was necessary. Maybe he believed what evolution teaches, that he is just another animal that dies and that is the end. Maybe he believed the stories of the skeptics that eternal life is just a pie in the sky. Maybe he was just lazy and couldn’t be bothered with religious stuff. Maybe he once belonged to a ‘church’ so he thought that was enough. He was tragically wrong and the devil heartily applauded.

As we have said, the Bible is  a type of investment brochure. It invites people to invest in God’s coming eternal Kingdom. You can decide to invest, or not to invest. An investment takes time, thought and energy. That is why Jesus said, Make every effort to enter through the narrow door, because many, I tell you, will try to enter and will not be able to.3

Jesus doesn’t give any indication in the Bible that you can just ‘accept Him and go to heaven.’  He said it is not the smooth talkers, but those who do the will of His Father that will be in heaven.4 It is about doing something, not just hoping for the best.

Normally we understand: no pain (sweat), no gain; nothing in, nothing out. So why do some people think that is not true when it comes to the Kingdom of God? If it was fiction, it would not matter, but the Bible is about reality. That should convince us to invest in God’s Kingdom.


  1. K Lings, Glob al Wealth Reaches Another Record High in 2013, Stand Point, Focused Investment by Stanlib, Volume 01, 2014, p 09
  2. “Then [Jesus] said to them, ‘Watch out! Be on your guard against all kinds of greed; a man’s life does not consist in the abundance of his possessions.’ And he told them this parable: ‘The ground of a certain rich man produced a good crop. He thought to Himself, “What shall I do? I have no place to store my crops.… This is what I’ll do. I will tear down my barns and build bigger ones, and there I will store all my grain and my goods. And I’ll say to myself, ‘You have plenty of good things laid up for many years. Take life easy; eat, drink and be merry.’ But God said to Him, ‘You fool! This very night your life will be demanded from you. Then who will get what you have prepared for yourself?’ This is how it will be with anyone who stores up things for himself but is not rich towards God.”
  3. Luke 13:24
  4. Matthew 7:21, “Not everyone who says to me,  ‘Lord, Lord,’ will enter the kingdom of heaven, but only he who does the will of my Father who is in heaven.”

Author: Gerard and Alida

As you can see in the photo, there are two of us. We live and work together 24/7, studying and enjoying our grandchildren. Our passion is to know and understand what will happen after death. Is there a way to provide for and invest in that?

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: